sf777 Privacy Policy

When you register an sf777 account, verify your identity, make a deposit or withdrawal, or contact sf777 support, you may provide us with the following categories of personal information:

• Registration information: your mobile phone number, chosen username, and account password (stored in encrypted form).
• Identity verification (KYC) documents: government-issued identity document (such as a National ID card or passport) and proof of payment method ownership — collected only when verification is required.
• Financial information: transaction records including deposit amounts, withdrawal requests, payment method identifiers (e.g. last four digits of a card, registered mobile number for bKash/Nagad/Rocket), and transaction timestamps.
• Support communications: messages, emails, or chat transcripts you send to sf777 support, including any information you voluntarily include in those communications.

When you access sf777, our systems automatically collect certain technical and behavioural data to ensure the platform functions correctly and to protect against fraud and abuse:

• Device and browser information: device type, operating system, browser version, screen resolution, and device identifiers.
• Network information: IP address, connection type, and approximate geographic location derived from IP (country and city level only — sf777 does not collect GPS location data).
• Usage data: pages visited, time spent on each page, game sessions played (game name, bet amounts, session duration), navigation paths through the platform, and error logs.

sf777 uses cookies and similar tracking technologies (such as local storage tokens) to operate and improve the platform. See Section 5 of this Policy for full details on the types of cookies we use, their purposes, and how you can manage your cookie preferences.

• Session cookies: temporary cookies that expire when you close your browser, used to maintain your login session while you use sf777.
• Persistent cookies: cookies that remain on your device for a defined period to remember your preferences and streamline future visits.
• Analytics cookies: used to understand how players interact with sf777 so we can improve platform performance, fix errors, and enhance the overall experience.

sf777 uses the personal information we collect for the following specific purposes:

• Account management: to create and manage your sf777 account, verify your identity, process your registration, and provide access to the platform's games, betting markets, and features.
• Transaction processing: to process your BDT deposits via bKash, Nagad, Rocket, Upay, Visa, and Mastercard, and to handle your withdrawal requests accurately and securely.
• Fraud prevention and security: to monitor platform activity for suspicious behaviour, detect and prevent fraud, money laundering, and other financial crime, and to protect the integrity of sf777 games and betting markets.
• Responsible gaming compliance: to monitor for signs of problem gambling, enforce deposit limits and self-exclusion periods set by players, and fulfil our responsible gaming obligations.
• Customer support: to respond to your enquiries, complaints, and requests, and to maintain records of support interactions for quality assurance and dispute resolution purposes.
• Platform improvement: to analyse usage patterns, identify technical issues, and improve the sf777 platform's features, performance, and user experience for all Bangladesh players.

sf777 processes your personal data on the following legal grounds, depending on the specific purpose for which the data is used:

• Contractual necessity: processing required to provide the sf777 service to you under the Terms and Conditions you accepted at registration — including account creation, transaction processing, and access to games and betting markets.
• Legitimate interests: processing carried out to protect sf777 and its players from fraud, money laundering, account abuse, and other security threats — where such interests are not overridden by your rights and freedoms.
• Legal obligation: processing necessary to comply with applicable laws and regulations, including anti-money laundering (AML) requirements, identity verification obligations, and any lawful requests from competent authorities.
• Consent: where sf777 relies on your consent as the legal basis for processing (for example, sending you promotional communications about bonuses and offers), you may withdraw that consent at any time by contacting sf777 support.

sf777 does not sell, rent, or trade your personal data to any third party. We may share your personal information only in the following limited circumstances:

• Payment processors and banking partners: your transaction data is shared with the relevant payment processor (such as bKash, Nagad, Rocket, Upay, or card network operators) solely to the extent necessary to process your deposits and withdrawals securely.
• Game and technology providers: technical platform data (such as session identifiers and game result logs) may be shared with sf777's game studios and technology partners (including Pragmatic Play, Evolution Gaming, Spribe, and others) strictly to deliver and operate the games you play.
• Legal and regulatory authorities: sf777 may disclose your personal data to law enforcement agencies, government bodies, or regulators when required to do so by applicable law, court order, or other binding legal process. sf777 will, where permitted by law, endeavour to notify you of such disclosures.
• Business transfers: in the event of a merger, acquisition, or sale of all or part of sf777's business assets, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and the Privacy Policy of the acquiring entity before any transfer takes effect.

sf777 uses cookies and similar technologies to ensure the platform operates correctly, to remember your preferences, and to understand how players use the platform so we can continue to improve it. The table below summarises the main categories of cookies we use on sf777:

You can manage or disable non-essential cookies at any time through your browser settings. Please note that disabling strictly necessary cookies may affect your ability to log in to sf777 and use certain platform features. Instructions for managing cookies are available in the help documentation of your browser (Chrome, Firefox, Safari, or any other browser you use). Continued use of sf777 after reviewing this Policy constitutes your acceptance of the use of cookies as described.

sf777 retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, as set out in this Policy. The specific retention period for each category of data depends on the nature of the data and the purpose for which it is held. As a general guide: account registration data is retained for the duration of your active account and for a period of up to 5 years after account closure; transaction records are retained for a minimum of 5 years from the date of the transaction to comply with financial record-keeping requirements; KYC verification documents are retained for the period required by applicable law from the date of last account activity; support communications are retained for up to 2 years from the date of the interaction.

When your personal data is no longer required for any of the purposes described in this Policy and no longer needs to be retained for legal or regulatory compliance reasons, sf777 will securely delete or anonymise that data so it can no longer be associated with you as an identifiable individual.

As a registered sf777 player, you have the following rights with respect to your personal data held by sf777. To exercise any of these rights, contact sf777 support via the email address in the footer of this page:

• Right of access: you may request a copy of all personal data sf777 holds about you. sf777 will provide this within a reasonable timeframe upon verification of your identity.
• Right of rectification: if any personal data sf777 holds about you is inaccurate or incomplete, you have the right to request that it be corrected or updated.
• Right of erasure: you may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to sf777's legal obligations to retain certain data for regulatory compliance.
• Right to restrict processing: you may request that sf777 restrict the processing of your personal data in certain circumstances — for example, while an accuracy dispute is being resolved.
• Right to object: you may object to the processing of your personal data where sf777 relies on legitimate interests as the legal basis, unless sf777 can demonstrate compelling legitimate grounds that override your interests.

To exercise any of the rights listed above, please contact sf777 support via the email address displayed in the footer of this page. Please include your registered mobile number, a description of your request, and a copy of a government-issued identity document to allow sf777 to verify your identity before processing your request. sf777 aims to respond to all data rights requests within 30 days of receipt.